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Animal & Pet Care
Trending Naturally

Pet owners worldwide spent an estimated $235.4 billion on their pets in 2022 and the global market is projected to reach $363.19 billion by 2030.

In this report, we take a closer look at how trends in human wellness, such as gut health, natural skincare, and sustainability, are influencing pet care innovations. We explore how natural ingredients such as oils and natural soap bases are being used to develop thoughtful, high-performing products that cater to the evolving expectations of today’s pets and their owners.

The report covers…

How Human Wellness Trends are Shaping Pet Care

Younger Pet Owners are Driving the Shift to Natural & Sustainable Products

The Rise of Healthier Pet Nutrition from Kibble to Cuisine

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Take a closer look at how humanisation trends, such as gut health and luxury spa treatments are influencing pet care innovations.

Click Here for the Full Report

We Understand Your Industry

At O&3, we understand that thriving in the animal and pet care industry requires a deep understanding of the market, the needs of pets and their owners, and a strong focus on innovation. With a rich history spanning over four decades, join us in shaping the future of animal and pet care.

Sustainable Pet Care in Numbers

60%

Of millennial and Gen Z pet owners prioritise sustainability in their pet care purchases.
(Packaged Facts, Pet Industry Trends 2024)

64%

Of pet owners are more likely to choose grooming services that use sustainable and eco-friendly products.
(NeilsenIQ)

$363B

Projected global pet care spending by 2030.
(Zion Market Research)

Eco-Friendly Ingredients for Pet Care Formulations

73% of pet owners are willing to pay more for pet products with natural ingredients. (Neilsen Global Pet Survey)

Discover more trending ingredients for the animal and pet care industry in our full report.

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Ahiflower Seed Oil

A great addition to skin supplements, hypoallergenic shampoos, and restorative lotions for pets prone to allergies.

Ahiflower Seed Oil, Refined

Coconut Oil

Nourishes the skin and coat, offers gentle antimicrobial protection, and helps reduce inflammation for pets.

Coconut Oil, Refined

Chamomile Essential Oil

Due to its antimicrobial properties, it is commonly included in soothing shampoos, anti-itch sprays, and grooming wipes designed for sensitive or anxious pets.

Chamomile Roman, Essential Oil